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For Immediate Release
Fallbrook, CA
At the request of www.ActiveAdultLiving.com, I have just accepted the challenge of marketing a 55+ community in Fallbrook called East Ridge. Please visit my website (www.gwenherbert.com) for my developing story & photo gallery of this lovely 80-home, gated community. I will look forward to sharing my progress with you.
For Immediate Release
REALTY EXPERT’S' GWEN HERBERT HELPS SELL HOMES FOR MORE BY USING REALTOR.com®, THE #1 REAL ESTATE SITE
Escondido, CA October 25, 2006 -- According to recent research by the National Association of REALTORS®, 83% percent of home buyers say photos and detailed property descriptions are the most useful features when searching for homes online.2 Gwen Herbert of Realty Experts is taking advantage of this trend for her clients with her recent commitment to enhance all properties she markets with multiple photos and customized property descriptions on the #1 real estate site1, REALTOR.com®. With changing real estate market conditions, Gwen is giving consumers what they want most online and providing another reason why home sellers and buyers must insist on using her for the powerful marketing she provides..
Listings on REALTOR.com® with six photos are viewed 299% more often, on average3 and rise to the top when searched by number of photos. And because Gwen enhances all of her clients’ properties on REALTOR.com® with multiple photos and detailed property descriptions, these properties also receive this high-impact placement on other popular Web portals such as AOL® and MSN®, helping reach the largest audience of home buyers for her clients.
Gwen Herbert understands that it is vital to reach the over 6.6 million consumers each month who, on average, spend 82% of the time they search for a home online on REALTOR.com®1. With 77% of all home buyers using the Internet at some point in their search for homes1, Gwen is working to make sure her clients’ homes are promoted where more consumers are searching online.
Visit http://www.gwenherbert.com or call 760-751-1857 or email gwenherbert@cox.net to see what she is doing to help homeowners in your community sell their homes for more.
1 Media Metrix – Based on reporting of the time online users spent during 2005 on REALTOR.com® and other comparable real estate aggregation sites and excluding sites of franchisers/brokerages.
2 2005 National Association of REALTORS® Profile of Home Buyers and Sellers.
3 Compared with non-showcase listings (listings without multiple photos). Based on REALTOR.com® internal analysis of Showcase Listing Detail Page Views per Listing vs. Non-Showcase Listings Detail Page Views per Listing, for January 31, 2005.
4Reporting the average number of unique visitors to the REALTOR.com® each month of 2005
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For Immediate Release
Escondido, CA
Realty Executives Becomes Realty Experts
Effective September 1, 2005, J & P Financial, Inc. has ceased doing business as a Realty Executives franchisee. Brokers Joe & Paula Cobb have established a new entity and a new company banner: Realty Experts. With six service centers in San Diego County and nearly 200 agents – and growing, Realty Experts stands ready to meet the needs of home buyers and sellers. “It’s the cornerstone of our philosophy to provide expert real estate service to all our clients” says Joe Cobb, President of J&P Financial, Inc.
Local Escondido Realty Experts agent, Gwen Herbert, elaborated on reasons this change is good for her clientele as follows:
“Now for more on the change to Realty Experts…and why it’s good for YOU!
Ø Meeting increasing financial demands of the franchisor was draining my broker’s financial reserves and limiting his ability to employ full-time, professional, knowledgeable and competent administrative, transaction and marketing personnel.
Ø The availability of these support services in-house is vital to my achieving consistent reliable results for my clients. Whether you are buying, selling or financing real estate with me, as your Realtorâ I contract with these professionals based on the specific needs of your unique transaction.
Ø Because I’m able to confidently pick and choose from a variety of in-house services at very competitive rates, I can better ensure the smooth conclusion of your escrow and, at the same time, expand my options/avenues of service. For example, complete and accurate disclosure paperwork is critical to your transaction. By contracting with in-house professional transaction coordinators, I’m able to free up valuable time and energy that I can better devote to providing YOU a consistently higher level of service.
Finally, I want you to know that you may call me for any reason. And please let me know if a friend, family member or neighbor needs a caring, competent real estate professional to help in buying or selling.
I truly appreciate your friendship and referrals. “
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For Immediate Release:
Hidden Meadows Residents Help Spread the Smiles
Escondido, CA – December 2004. For the fifth straight year, through participation in the annual efforts of the Marine Corps Reserve at Camp Pendleton and their Toys for Tots program, residents of the North Escondido community of Hidden Meadows have helped to put smiles on the faces of deserving children in North San Diego County.
“I am so proud of our community and their generous giving spirit. This has been our very best toy drive ever!” said Hidden Meadows resident and Toys for Tots Coordinator Gwen Herbert, a Realtor with Realty Executives in Escondido.
Area merchants, including Meadows Deli-Market, Meadow Lake Golf Course Pro Shop, and Realty Executives/I-15 Mortgage, provided drop locations for new, unwrapped toys; and several Hidden Meadows organizations, including Association of Resident Owners, The Meadows Homes Association, and P.E.O., sponsored Toys for Tots events during November and December.
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FOR IMMEDIATE RELEASE
Local REALTORâ Earns Seniors Specialist Designation
Escondido, CA, November 17, 2004 -- Seniors who need advice about their homes and rental properties can turn to Gwen Herbert, a Realtor with Realty Executives in Escondido. Herbert recently was awarded the Seniors Real Estate Specialistâ (SRES) professional designation by the Senior Advantage Real Estate Councilâ in Murphys, California.
Seniors Real Estate Specialists help seniors make wise decisions about selling the family home, buying rental property, managing the capital gains and estate tax implications of owning real estate, obtaining a reverse mortgage, moving to a senior community, and other issues. By earning the SRES designation, Herbert has demonstrated that she has the requisite knowledge, experience and expertise to be a seniors real estate specialist.
The Senior Advantage Real Estate Councilâ (SAREC) tracks the special issues and needs of senior property owners and provides education to REALTORSâ who make seniors an important focus of their business. The SRES designation was introduced in 1997 and is nationally recognized. Herbert can be reached at 760-751-1857. More information about the council is available by calling 800-500-4564 or at their web site. www.seniorsrealestate.com.
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New Real Estate Agent Website Launched, 3/17/2004 - We are proud to announce the launch of our new state of the art Real Estate Services Web site today. The new site is powered by a la mode, inc. net.X technology, which integrates and leverages a range of desktop and Internet applications and data sources to extend the network to better serve our clients.
This new site provides streamlined services for existing as well as potential new clients, while also providing our staff with technology integration that allows us to be more effective in our daily operations. Not only can clients view our listings, but they can also search for a home or get pre-qualified for a mortgage and much more. The new site also provides rich multi-media content for potential new clients, showing them the benefits of hiring a professional Agent in an engaging, highly professional presentation format that will create new demand for our services. Going forward, the underlying a la mode net.X platform of our new site means that we are automatically going to be adding features and capabilities to meet our changing business requirements and keep up with the technology curve in Real Estate. We are a full service Real Estate Services firm and a recognized leader in the local market. Our firm combines a focus on customer service with the utilization of technology to provide clients with the highest quality and fastest turnaround times in the market.
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